Burger King Serves Up Cultural Imperialism
By Jon Steinman, Deconstructing Dinner
Posted on December 30, 2008, Printed on January 4, 2009
http://www.alternet.org/story/116085/
Perhaps you’ve already heard the buzz. In late November, Burger King launched a marketing gimmick called Whopper Virgins. The campaign would be waged via the Internet as well as a series of television ads directing people to [...]
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Having now seen the preview for Greg Kinnear’s new film “Flash of Genius” several times, I am convinced that I ought not pursue nor pitch this idea to my clients (It’s hard to capitalize on an idea that’s perfect for a big nasty corporation - and I’m not prepared to wait 30 years for a [...]
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