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Posts Tagged ‘excitement’

Burger King Whopper Virgins Advertising Campaign

 

Burger King Serves Up Cultural Imperialism
By Jon Steinman, Deconstructing Dinner
Posted on December 30, 2008, Printed on January 4, 2009
http://www.alternet.org/story/116085/
Perhaps you’ve already heard the buzz. In late November, Burger King launched a marketing gimmick called Whopper Virgins. The campaign would be waged via the Internet as well as a series of television ads directing people to [...]

Trick or snack cakes

Promotions and contests are a great way to get the word out about your product in that they can excite and engage consumers in new and fun ways. Hostess has attempted to benefit from the excitement surrounding Halloween in its “Hand Out Hostess on Halloween and You Could Win $1 Million Dollars and & an XBOX 360 Prize Package” Sweepstakes