In The New Economics, Deming jerkily outlines a management philosophy that breaks from popular understanding. He critiques faulty practices of management before explaining what is needed to improve the situation.
Posts Tagged ‘misunderstanding’
Review of Crosby’s “Quality is Free”
In an awkward and sometimes clumsy manner, Crosby outlines the theoretical basis and the practical application of a new concept of quality.
Advertising and Media Consolidation
An examination of introductory advertising textbooks, according to Norris (1989), reveals that the development of advertising began at the hands of early man in the form of cave drawings, for example (p.284).
