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Posts Tagged ‘objectivity’

Burger King Whopper Virgins Advertising Campaign

 

Burger King Serves Up Cultural Imperialism
By Jon Steinman, Deconstructing Dinner
Posted on December 30, 2008, Printed on January 4, 2009
http://www.alternet.org/story/116085/
Perhaps you’ve already heard the buzz. In late November, Burger King launched a marketing gimmick called Whopper Virgins. The campaign would be waged via the Internet as well as a series of television ads directing people to [...]

Gwen Ifill VP Debate Mod Criticized Unnecessarily

Gwen Ifill VP Moderator Criticized Unnecessarily

Review of Garcia’s “The New Mainstream”

America’s social and economic infrastructure is hinged on its response to the new mainstream. In The New Mainstream, Guy Garcia discusses the changing cultural and demographic composition of the country and how it is affecting various aspects of modern existence in America, such as commerce, entertainment, politics, and religion.

Advertising and Journalism

Since a democratic society functions at the will of the people, the people must be able to make informed decisions regarding the democracy’s inner workings. The ability of the people to make informed decisions begins with the media, in that its normative goals consist of the following: maintain objectivity in journalistic reporting, expose corruption, and perform the duties of a watchdog (Bettig & Hall, 2003, p.85).